Securing global media coverage for the world first 4D light projection at Ralph Lauren’s Bond Street store.
What we did
TVC has played a key part in activating Ralph Lauren’s most creative and ambitious programmes. From securing global coverage around their flagship store openings including Paris, London and Shanghai, to the launch of Ralph Lauren Art of the Automobile in Paris.
We celebrated Ralph Lauren’s global partnership with the All England Club as an official outfitter of the Wimbledon championships.
TVC is one of only a handful of trusted content partners that Ralph Lauren himself will work with.
120 pieces of global coverage around the 4D show reaching over 386 million people!
To date we have secured over 550 pieces of coverage for Ralph Lauren reaching over 570 million people.